How
To Write A Resume
Simply put, resume is a word that simply tells the reader that
the following will be a short account of one's qualifications
for a particular position.
A resume should have enough information to convince them that
supporting you will benefit their company.
We at APE are not impressed at the number of pages you can fill
when sending a resume and we aren't concerned with the number
of trophies you have. Nor do we keep a record of your less than
perfect performances. We are concerned as to how you are going
to represent us in a positive way. Therefore we want to know
what type of racing you do, how long you've been racing, the
highlights of your last racing season (if any), and what you
are going to do this year. Pictures should always accompany a
resume.
Here are some questions that a prospective sponsor will be thinking
as he looks over your resume;
* Does the team/racer convey family oriented sports?
* Will there be plenty of exposure to spectators?
* Will this racer/team represent our company in a way that reflects
the high standards we are known for?
* The bottom line: What is sponsoring you going to do for our
company?
Keep in mind the things I listed and the questions above while
putting your resume together. Be precise and to the point. Keep
it simple, the prospective sponsor will be grateful.
Your resume should look something like this:
Your
Name
Team Name (if applicable)
Street Address
City, State, Zip
phone number
Introduce yourself: This section can be as short as two
or three sentences. State your name, where you live, marital
status, children. Be personable. Allow the reader to get to know
you to some extent. Don't go too far though. We really don't
need to hear clear back to the time you were conceived, thanks.
Describe
your race vehicle:
What year, make, size of the engine. Perhaps you will want to
say something about the tow vehicle or the race rig. Again, keep
it simple.
Tell your racing history: When did you actually start racing?
( Not fair to mention street racing. You wouldn't do that anyway...
would you?) Was there a special influence; person or incident
that got you started? Then, tell a very short history of your
last race season. Perhaps you haven't been racing for a year
or two... tell when and what you did the last season you raced.
What are your goals for this year: This section is the most essential
part of your entire resume. You need to be explicit. You don't
need to give places, unless it is pertinent to your selling points,
but you must put down how many races you intend to participate
in and their locations for the entire racing season. If you will
be displaying your vehicle in a show, at a dealership, or the
local mall be sure to include the information. Even if you are
only going to take the vehicle to your son's 'show and tell'
at school, mention it. The more places your vehicle will be,
the more people will see it and that will make your resume more
appealing to a sponsor.
Note: Please, outside of having an unforeseen difficulty, plan
to be at every function you have said you will participate in.
It is in the least embarrassing and very unprofessional to find
that your sponsor happened to be in town on business and made
time in a busy schedule to drop by the track to see you race,
but you didn't show up for the event because....
Any
additional information:
By the time you are finished with this part of your resume, the
sponsor should be able to see a racer who understands his/ her
role in the sponsored program, and a racer who is willing to
promote the sponsors business.
Tell the potential sponsor know how much you appreciate them
for taking the time to consider your resume.
Close
with an explanation of how you are going to promote the sponsor.
They will be making the right decision when they choose you because
you are going to: Promote their company every time you show up
at the racetrack. How? You will display their banner. You will
have stickers on your bike and patches on your leathers. You'll
even have patches on the team shirts. When you are in the winners
circle you are going to thank the sponsor for all his help. You
will even have stickers on your girlfriend's/ boyfriend's/ wife's/
husband's/ grandmother's car! And, is the sponsor aware that
you need catalogs to hand out at the races? Anything else?
Sincerely,
Your Name Here
